Sunday, November 22, 2009

But Isn't Social Media all I Need??

Social Media is all the rage in marketing. It's hip, trendy and yes, "sexy".

Even the national news is talking about it.

Everyone wants to FaceBook and Twitter their way to success
(the two most popular sites).

But the experience of millions of marketers worldwide proves that success in social media is not duplicatable by the majority of home business owners.

Sure, there are quite a few who have built decent businesses using social media, but the basis for their success AND what is involved is often not told to the countless “newbies” who look to social media as their “magic bullet”.

There is no replacement for solid education and skill development. Without it, the average marketer is like a “kid in a candy store” not knowing where to turn or what to say. What starts out looking like n easy method of marketing ends up being chaos and confusion.

And let's not forget...trendy today is passe tomorrow

Please don’t misunderstand. Social media is a great place to build relationships and find those who may become customers/associates in the future…if used properlyAND if supported with solid training.

Social media, like DVD’s and brochures, is a TOOL. It works well in the hands of those that take the time to get the training and develop their skills.

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